Lancaster's best Google Ads agency
Google Ads supports everything from brand awareness to direct shopping ads for eCommerce businesses. AI summaries combined with Ads APIs will soon allow customers to buy directly from you before they even reach your website.
But it’s also possible to spend huge amounts on poorly-targeted advertising with no return. We bring our experience to bear to improve your return on investment from the start, and regular checks mean our campaigns don’t suffer the same drop-off in results that many unmanaged adverts do.
Our job doesn’t end when the client clicks on the link; we’ll help you assess and monitor lead quality and we’ll adjust what we do to ensure we deliver. If you have an existing Google Ads account, we can provide you with an in-depth audit and a clear idea of the changes we’d make.
We assess:
- Your Conversions
- Your Spend
- Your ROI (Return on Investment)
- Your Keyword Bids
- Your Competition
How we not only regained a client’s rankings but improved them!
“First Digital Media has genuinely changed the way we run our clinic. They’ve helped us reach more people online and, as a result, we’ve been able to do more with the same small team.
I reduced my working week to just 2.5 days last September, something I never thought would be possible while still growing the business. Enquiries have noticeably increased, and we now have the confidence to take on new staff because of the extra demand…
The results speak for themselves: our monthly turnover has risen from £26k to £42k with the same number of team members and increase our sold services by an additional 130 each month.”
Chantalle CoombesSugarbox Clinic
Expert Meta advertising
From small, local businesses in Lancaster to global companies, we create targeted Instagram and Facebook campaigns that build brand awareness, generate leads, and bring in meaningful sales. Our team brings years of experience to each client, building bespoke campaigns that make effective use of the budget.
We can assess your existing Meta campaigns if you have any, or we can start from scratch, taking on board your goals and budget to build a tailored strategy that will benefit you. We work closely with all of our clients to ensure the results we deliver are outstanding.
Meta advertising can be highly effective for driving sales or acquiring leads directly. Between Instagram and Facebook, Meta adverts reach your customers where they live, so an effective Meta strategy backed by ongoing optimisation is a powerful tool to capture a wider market share, getting your brand in front of your ideal customer profile.
Our team will be with you every step of the way. We don’t build ads and leave them to sink or swim; we’ll be monitoring performance, A/B testing alternatives, and working with you to refresh assets where appropriate.
If needed, we’ll also help you integrate leads from the adverts into your CRM or lead tracking platforms, ensuring you get real, valuable data where it’s most useful for you.
Google Ads Management
Meta Ads Management
Microsoft Ads Management
Integrated paid ads strategies
With over 15 years experience in our PPC team, we’re used to building integrated campaigns that make the most of Meta Ads and Google Ads combined as well as individual strategies depending on the client’s budget and goals.
We also work closely with our SEO and email marketing experts to build truly integrated strategies that produce real returns. Whether you want to focus on a single successful channel or build a wider presence to capture market share across the board, we can help – just get in touch.
